Advertise with Taily

Put your brandinside the drama people are watching.

Taily's audience is not traffic scrolling past. These are people who vote on an ending and finish eighty episodes of one show. Advertising, branded dramas, vote-moment sponsorship, distribution and IP licensing — four ways to place your brand inside the three happiest minutes of their day.

4M+

votes cast on a single drama

68%

average completion rate

34

languages · teams in 12 countries

48 hrs

to deliver a branded drama

Ways to work with us

Four ways to work together

Advertising

Splash, in-feed, native breaks between episodes and vote-moment sponsorship. Target by audience, language, region and genre, pay on CPM, CPC or CPA, and watch performance live in the dashboard.

SplashIn-feedNative breakVote sponsorship

Branded dramas and film-games

The Drama Agent delivers a branded series in 48 hours, or a co-branded film-game people can actually play — the product lives inside the plot, the audience votes on the ending, and the brand becomes the conversation instead of interrupting it.

Branded dramaCo-branded film-gameProduct placement

Channels and content distribution

App stores, carriers, OTT and overseas platforms: bring 2,000+ multilingual dramas to your users, share revenue per view or per subscription, and go live within a week of integration.

Content licensingJoint operationsPreinstall / distribution

IP licensing and adaptation

Hand your novel, comic or game IP to the Agent and see it adapted into a drama or film-game within weeks. You can also license Taily original IP for overseas release and derivatives.

IP adaptationOriginal IPDerivative rights
Ad formats

What ads look like inside a drama

We have one rule: never interrupt a good mood. Every placement is completion-rate tested, and anything that costs more than 2% drop-off never ships.

Splash
Splash
Three seconds static or five seconds video, once on the first launch of the day.
In-feed
In-feed
One placement every six episodes in the feed, in native vertical format.
Native break
Native break
Eight skippable seconds between episodes, with the brand line read by a character from the show.
Vote sponsorship
Vote sponsorship
“This choice is presented by ——”, at the single most watched moment of the series.
Who you reach

Who you reach

Mostly women, 18–35, with 60% in tier-one and new tier-one cities; overseas users concentrate in Southeast Asia and North America. They open Taily during the morning commute, lunch break and before bed, for 22 minutes at a time.

Figures are illustrative. Third-party measurement reports are provided before any campaign.

72%

women

18–35

core age group

22 min

per session

Case studies

They are already inside the drama

A tea chain · The Moonlight Diner co-branded season
Branded drama

A tea chain · The Moonlight Diner co-branded season

The product became “the first cup after midnight” in the show: 32 million views across 24 episodes, and the co-branded drink sold out in week one.

A mobile game · a playable character prequel
Co-branded film-game

A mobile game · a playable character prequel

Five endings unlocked in-game rewards, the film-game hit an 81% completion rate, and the game gained 400,000 new players.

A mobility platform · Proof of Contract, episode 6
Vote sponsorship

A mobility platform · Proof of Contract, episode 6

They sponsored the closest vote in our history: four million participants and a threefold lift in brand mentions.

Cases are illustrative and will be replaced with real, cleared client data.

Get a media plan

Tell us your goal and a partnerships colleague will come back with a plan and a quote within one business day.

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